Models Backstage at the presentation 

Yesterday evening EDUN presented the complete vision of the brand, both male and female, on New York Fashion Week’s opening day. It was a beautiful presentation that took place at Chelsea’s Skylight West in a space that was transformed into an urban “Eden” by London based creative agency My Beautiful City. Joining founders Bono and Ali Hewson were guests Anna Wintour, Carine Rotfield, Liberty Ross, among many other fashion folks who fit EDUN’s rock star bill. 

For the Fall/Winter 2013 collection, Creative Director Sharon Wauchob explores youth culture, in a collection that featured plaid blazers, over-dyed sweaters and leather biker jackets. The EDUN guys and girl come together and continue to forge their own path.

View the full collection at Edun.com/collection